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Week of Oct 16, 2010

Headlines Archive - Week of October 16, 2010
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U.S. Networks Block Shows From Google TV
Telegraph.co.uk | October 22, 2010
The reasons for the action have not officially been stated, but it is thought that some broadcasters are concerned Google TV will cannibalise existing revenue streams, and could tip the balance of power away from broadcasters and the networks in favour of Google.
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Television Ad Rates to Rise
WARC | October 22, 2010
"This year, demand and pricing were so strong we ended up selling about 80%, and we feel very good about our ability to improve our ratings in the year ahead and continue growing network revenues and profits."
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In Honour of 20.10.2010, World Statistics Day, Some 2010 Canadian Multi-Screen Stats from SRG
Cartt | October 21, 2010
TV watching is still very popular among Canadians, most of whom have a subscription of some sort in order to get to their favourite content. But all those other screens mean we are doing many other things besides watching TV.
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Media General: Broadcast, Digital Post Double-Digit Rise
MediaPost Daily News | October 21, 2010
Media General grabbed nearly 20% more broadcast television revenues in its third-quarter reporting period. Its TV stations benefited from improved political advertising - as most TV station groups have done.
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Game Over: Consoles Now Rival VCRs As Alternate TV Viewing Channel
MediaPost Daily News | October 21, 2010
TV may be going everywhere - from hand-held mobile to streaming Internet services and devices - but one of the biggest alternate channels for television content is already in millions of American households: videogame console devices.
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TV Guide Bids Viewers to Check In
Adweek | October 21, 2010
TVGuide.com has partnered with ABC to help kick-start its new TV Check-In feature, which is the site"s answer to the slew of startup social apps. TV Check-In encourages users to tell their friends what programs they watch or are planning to watch.
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Are Evening Newscasts Headed for Shift?
Associated Press | October 20, 2010
CBS Corp. Chairman Leslie Moonves recently predicted a fast-changing newscast format because viewers now keep on top of the news through cable channels, the internet and mobile technology.
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Samsung Working on a Joint TV, Phone Platform
Digital Trends | October 20, 2010
Samsung is developing its own operating system to run on both smart televisions and phones. By linking its products, the company hopes to attract app developers.
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ESPN Uses World Cup to Kick Off Massive Cross-Media Study
Cartt | October 20, 2010
"When we looked at this cross platform research, we didn"t see the cannibalization of TV, a replacement of TV. What we"re seeing is an enhancement of the experience of media consumption by use of these other platforms."
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Big Growth Coming in Web-enabled CE Devices; Home TV Still Preferred Viewing Option
Cartt | October 20, 2010
"The future will be a hybrid environment in which consumers will get their digital entertainment from both pay-TV and online sources ... However, the home big screen TV will continue to be the preferred device for consuming both broadcast as well on-demand video content."
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Basketball Jones Shows How Low-Budget Content Can Score Big
Marketing | October 20, 2010
As any review for $#*! My Dad Says will attest, the road from web to TV can be a rough ride. But one of Canadian sports media's best stories is about to take another big step into the spotlight.
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Journal Television Revenue Up 22%
Broadcasting & Cable | October 20, 2010
Journal Communications reported television revenue of $30 million in the third quarter, up 22.3% from the same quarter a year ago, thanks to an increase in political and automotive advertising.
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Media General TV Revenue Climbs 18%
Broadcasting & Cable | October 20, 2010
"National television advertising, excluding political, was up 12%, and local time sales increased 4%. Automotive advertising, in particular, was strong, and the telecommunications and retail categories firmed as well."
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Local TV: Profits Rise, But Value Drops
MediaPost Daily News | October 20, 2010
"Given the strong revenue recovery, and the improving cost situation at all the major broadcasters, and the high beta for broadcasters, it seems incongruous that share prices should lag so far behind the broader index."
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Showtime for Univision
The Miami Herald | October 20, 2010
Could it really be? Spanish-language Univisi"n finishing first? Not first in the Spanish rankings, not first in Miami or Los Angeles: First in the whole United States, ahead of Fox, CBS, ABC and NBC.
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TV, Radio Key for Automakers in China
WARC | October 20, 2010
Automakers seeking to engage Chinese consumers could gain the greatest benefits from using traditional media such as radio and TV, new figures suggest.
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40 Million Connected TVs to Ship in 2010
Broadcasting & Cable | October 19, 2010
While the industry has been focusing much of its attention on 3D TV set sales, DisplaySearch is predicting that over 40 million TV sets that can be connected to the internet will be shipped worldwide in 2010 and that this number will grow to 118 million global shipments by 2014.
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Nexstar Doubles '101' Promo Spots
Broadcasting & Cable | October 19, 2010
Nexstar is giving stations "full promotional tool kits to create custom, hyper-local targeted promotional messages featuring testimonials from clients describing the value they have garnered from local television advertising."
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Why Will iTV Work This Time?
Cartt | October 19, 2010
There"s never been a better time for interactive television. And it"s not just the cable industry that"s pushing it, consumer expectations are helping to drive the technology, too.
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TV Advertising Most Influential in U.S.
WARC | October 19, 2010
Television ads have the greatest influence on purchase decisions among US consumers, according to a survey. Some 25% agreed that TV spots had the biggest influence, with the media channel reaching 34% for 18-34 year olds.
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Junk Food Ads Aimed at Kids Come Under Fire
Edmonton Journal | October 19, 2010
Canadian kids are targeted with more television junk food ads than kids in 10 other countries including the U.S., a global study of TV advertising has found.
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ZenithOptimedia Improves Global Ad Forecast Again
Marketing | October 18, 2010
Television did relatively well in the downturn and continues to show growth. It will attract 41.6% of global ad spending in 2012, the agency said, up from 39.2% in 2009 and 38% in 2008.
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Which Kind of Ads Do Folks Find Most Helpful?
Adweek | October 18, 2010
It's intriguing to see search-engine ads scoring less well than TV advertising, even though the former arise out of a process initiated by the consumer and are apt to be pertinent to that person's interests.
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Gannett TV Revs Jump, Newspapers Struggle
MediaPost Daily News | October 18, 2010
Gannett's total revenues were even at $1.31 billion, thanks to the company's broadcast business, in which total revenues jumped 22.3% from $151.5 million in the third quarter of 2009 to $185.3 million in the third quarter of this year.
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NBC: Profits Up, Local Media, Cable Revs Solid
MediaPost Daily News | October 18, 2010
Better still for the company, there were soaring results from its local TV stations. NBC Universal President/CEO Jeff Zucker noted: "Local Media was up an amazing 87%, as increased revenues from a resurging local ad market hit the bottom line."
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Advertising Has Broad Benefits in the U.S.
WARC | October 18, 2010
Advertising plays a major role in supporting the US economy and employment market, while simultaneously delivering direct benefits for brand owners, a study has found.
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Sports: The Only Game on TV
Adweek | October 17, 2010
Sports has once again saved TV"s bacon, serving as the medium"s enduring reach vehicle and supercharging the ad sales marketplace.
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Originally Posted: 10/27/2010 10:57:15 AM
Last Updated: 10/27/2010 10:58:45 AM