|
On Saturday, August 14th,
Rogers Sportsnet will offer Canadian
viewers an exciting new choice in
sports broadcasting with the launch of Rogers Sportsnet ONE, a 24-hour
sports digital channel that will feature over 800 hours of compelling
live-event programming, the majority of which will be broadcast in high
definition.
The live-event line-up features the Toronto Raptors, National Basketball
Association, the Toronto Blue Jays, Seattle Mariners, Major League
Baseball and Barclay's Premier League.
"We know there is an incredible appetite for live-event sports, and we
plan to fulfill that need," said Doug Beeforth, President, Rogers
Sportsnet. "We are confident that Rogers Sportsnet ONE will be a must
watch for Canadian sports fans, and a great addition to the sports
broadcasting landscape in this country."
Rogers Media, the owner of Rogers Sportsnet and Rogers Sportsnet ONE,
received approval from the Canadian Radio-Television and
Telecommunications Commission for a category 2 mainstream sports channel
licence in March. The national channel has the ability to broadcast
regional content.
Source: Broadcaster, 07/29/2010 |