With just over 100 days and counting until the digital transition, the federal government has launched a new website to help Canadians understand and prepare for the switchover. In addition to a downloadable checklist, the site offers affected TV viewers tips on how to install a digital-to-analog convertor box, choose a new television set, or subscribe to a TV service provider.
The country's major over-the-air broadcasters are also now airing their public service announcements as part of the national awareness campaign which began earlier this month. The CRTC directed broadcasters that are required to make the transition to air the spots at least six times per day, and at least 25% must be shown in prime time, between 7:00 p.m. and 11:00 p.m. www.digitaltv.gc.ca
Source: Cartt | May 16, 2011