CRTC To Hold Hearing on Broadcasting in New Media

The CRTC will review its policy of allowing unregulated distribution of broadcast media content over the Internet and cellphones.  Until now, the Commission has taken a hands-off approach to new types of media distribution.  Since Canadians are spending more time accessing content over the Internet and mobile devices, however, the CRTC wants to re-examine its current policy. 

Interested parties have until December 5, 2008 to submit their comments or questions to the CRTC related specifically to:

• "the definition of broadcasting in new media;
   
• the significance of broadcasting in new media and its impact on the traditional broadcasting system;
   
• incentives or regulatory measures for the creation and promotion of Canadian broadcasting content in new media;
   
• access to broadcasting content in new media;
   
• other broadcasting or public policy objectives, and
   
• the appropriateness of the Commission"s exemption orders for new media and mobile broadcasting services."

The CRTC will hold public hearings on February 17, 2009.

To read a summary of Eli Noam's report, "TV or Not TV:  Three Screens, One Regulation?", click here. 

Source: Marketing Magazine, 10/16/2008